Pioneering Media Literacy Activist Jean Kilbourne Is Juno Resident | Omega

Media literary activist joins Omega's campus as a Juno Leadership Resident with the OWLC.

Jean Kilbourne, internationally recognized for her groundbreaking work on images of women in advertising and for her critical studies of alcohol and tobacco advertising, recently stayed on Omega's campus as a Juno Leadership Resident with the Omega Women's Leadership Center (OWLC). 

Kilbourne's most recent film, Killing Us Softly 4, was screened at the Ram Dass Library to a large audience of staff, participants, and local residents. The film, which explores the dehumanizing images of women in mainstream advertisements, was followed by a question and answer session.

Jean began her work in the 1960s, exploring the connection between advertising and several public health issues, including violence against women and eating disorders. She launched a movement to promote media literacy as a way to prevent these problems, an original idea at the time that is now mainstream and an integral part of most prevention programs.

Jean has transformed the way organizations and educational institutions around the world address the prevention of many public health problems including smoking, high-risk drinking, eating disorders, obesity, the sexualization of children, and violence against women.

This year, Jean is an inductee into the National Women's Hall of Fame in Seneca, New York, along with nine others, including Eleanor Smeal, Carlotta Walls LaNier, Barbara Iglewski, and Martha Graham

Find out more about Jean Kilbourne

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